The Digital Economy
can't run on Industrial Age thinking
Our current business models were designed for factories and scarcity — not for networks and abundance. We’re developing a new model built for the Digital Age
Join the New Economic Revolution
System Alert: Your economy is out of date
Last major upgrade: 18th century
Running social media, AI, and other Digital Age processes may cause system failure
New business model is available
Fixing a Broken System
Our Industrial Age business models break down in the digital economy
They keep producing outcomes that harm the networks we all depend on
Social media
The network wants relevant content for each user
But the model sells attention — pushing outrage and addiction
News media
The network wants verified, shared facts
But the model sells ratings — rewarding popularity, not truth
Artificial Intelligence
The network wants broad prosperity for all
But the model sells usage — driving joblessness, not productivity
To fix the digital economy, we have to fix the incentives shaping it
Aligning incentives
A Network-first approach
The digital economy runs on networks — but our business models serve consumers (B2C) and businesses (B2B) instead
These models often benefit some participants at the expense of the network as a whole
To unlock the abundance of the Digital Age, we need a model that serves the network itself — so that companies are rewarded when the entire network thrives
Business-to-Network (B2N)
A Business ModelDesigned for Networks
Instead of rewarding companies for extracting value from a network, B2N rewards them for improving the network
In a Business-to-Network model the greater your impact on the network, the more you earn
Here's how the B2N model realigns incentives across the digital economy:
Social Media
Business-to-Business
Platforms sell attention. Algorithms optimize for engagement — even when it drives outrage, addiction, and polarization
Business-to-Network
Platforms earn by improving the quality and usefulness of content distribution. The better they serve the network's interests, the more they profit.
News Media
B2B or B2C
Media profits from clicks, ratings, and audience retention. Incentives favor sensationalism and reinforcing bias
Business-to-Network
Media earns by providing accurate, balanced reporting that improves collective understanding. Reward is tied to network-wide informational value
Artificial Intelligence
Business-to-Consumer
A.I. profits from subscriptions and usage. Profit doesn’t depend on whether the technology benefits or harms society
Business-to-Network
A.I. is open and contributive. Developers and data providers are rewarded based on measurable positive impact. Network well-being becomes the core performance metric
Innovation
Business-to-Business
Innovators profit by owning and restricting access to ideas. Value comes from monopoly pricing — only those who can pay benefit
Business-to-Network
Innovators are rewarded based on the measured impact they create across the network. Everyone has access — maximizing adoption, benefit, and further innovation
Science
None
Fundamental research has no sustainable business model. Discoveries often can’t be sold or patented, so science depends on grants, donations, and short-term funding cycles — limiting progress
Business-to-Network
Research is rewarded based on benefit for the network — including downstream applications and derived innovations. Breakthroughs that advance the network generate ongoing reward for contributors.
Medical Research
Business-to-Consumer
Research is profitable only when it leads to a marketable product. Value is captured through patents and monopoly pricing — which increases costs and limits access.
Business-to-Network
Research is rewarded based on health impact across the network, regardless of whether it produces a consumer product. Knowledge is open for others to build on, accelerating medical progress
How B2N Works
Businesses work because they are unified economic units: they know what they value, control shared resources, and reward actions that strengthen them.
B2N applies this same structure to networks
Business
Network
Optimizes for profit
Optimizes for shared prosperity
Has shared treasury
Has shared currency
Measures ROI
Measures network impact
Rewards contributors
Rewards value creators
In B2N, the more you improve the network, the more you earn
This aligns incentives across the entire digital economy — instead of benefiting a few at the expense of the whole
For more in-depth explanation of the B2N model see
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a model designed for networks, not just corporations
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